CONTENTS

Listed by category in alphabetical order, the evaluations of educational materials and programs by CU staff on the following pages were based on SOCAP/IOCU guidelines. In particular we judged the materials on accuracy, objectivity, completeness, and non-commercialism.

1. Ecology/Energy/Environment
   
   
2. Economics/Social Studies/Money Management/Communications
   
   
3. Food Related Materials (Nutrition & Other Subjects)
   
   
4. Health/Safety/Well-Being
   
   
5. Products Across The Curriculum
   
   
6. Sponsored Contests
   
   
7. Sponsored Reading Incentive Programs
   
   
8. Where Groups Stand
   
   
9. A Comparison of News Programs for Kids

We used these criteria to judge level of commercialism:

Not Commercial:
No corporate logos on student components (but may appear on copyright lines and in video credits). Sponsor's products, services, or types of products or services not mentioned.

Low Commercialism:
Discreet logos used for identification purposes on components. Sponsor's name may be associated with materials or program, but its products or services not pushed or even mentioned.

Commercial:
One or more of the following done:
Sponsor's logo/name/product used for promotional purposes.
Sponsor's product or services or types of products and services extolled.
Sponsor's products or services offered as prizes.
Kids' participation in program used for promotional purposes.

Highly Commercial:
Materials or program basically an ad for sponsor's product or service, or an obvious publicity ploy.